Graphic design

Learn how to create logos and corporate identity for clients, create packaging design and prepare files for printing. All this and MORE is included in the Graphic Design course from Base Studio.

Graphic designis a profession that uses various design elements such as colors, fonts, images, composition and space to create visually appealing and informative products.
In graphic design, it is important to create a design that effectively conveys the goals and messages of the client or project.
Who is this course for?

For beginners who want to specialize in graphic design.

For individuals who want to learn Graphic design for themselves, to use at work or for their business.

For those who want to change their professions and earn a creative and modern career.
During the course you will explore
Modules
Module 1
History and Principles of Graphic Design
Examines the development of design principles, the design schedule, the combination of function and form, the basics of Adobe Photoshop, and an overview of design styles.
Module 2
Typography and Color Theory
Explores the principles of typography, font basics, color theory, color harmony, and hands-on exercises in creating backgrounds and gradients in Adobe Photoshop.
Module 3
Composition and Layout
Studies design composition, balancing techniques, laws of composition, perception of form, historical trends, Adobe Illustrator and poster creation.
Module 4
Photo Editing and AI Integration
Describes the basics of photo editing, Adobe Photoshop tools such as Clone Stamp and Healing Brush, AI Generative Photoshop, and creation techniques in Adobe Illustrator.
Module 5
Illustrator and Icon Creation
The Adobe Illustrator interface, pathfinding tools, image styles, creating vector graphics, and converting images to illustrations are explored.
Module 6
Stickers, Patterns, and Texture
Emphasis is placed on creating stickers, creating patterns through sketching and image tracing, and understanding design textures.
Module 7
Animation and 3D Effects
2D animation techniques, creating GIFs, retro text effects, 3D composition in Illustrator, and creating wallpaper with 3D effects are described.
Module 8
Typographic Poster and Infographics
Students explore typographic posters, perspective fonts, creating mood posters, and conceptualizing infographics using Adobe Illustrator.
Module 9
Adobe InDesign and Editorial Layouts
Introduces Adobe InDesign with emphasis on editorial work, grid systems, brochures, book and magazine layouts, text transfer, and book design assembly.
Module 10
Logo Design Foundations
This module introduces logo design styles, sketching techniques, and hands-on logo creation using Adobe Illustrator. The module includes logo branding, layout and moodboards to generate initial ideas.
Module 11
Branding
Focuses on practical applications of branding concepts, covering packaging design, brand identity details, and secondary elements.
Module 12
Portfolio and Final Showcase
Culmination of the project involves collecting materials, presenting the final project, and crafting a portfolio that showcases comprehensive branding strategies applied throughout the course.
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FAQ
What is graphic design?
Graphic design is a form of visual communication through the use of images, typography, and other visual elements to convey a message or tell a story. It involves creating and combining various visual elements to produce designs that can be used in various media platforms such as print, digital, and social media. Graphic designers use their creativity, color theory, and layout principles to create visually appealing designs, logos, advertisements, websites, and more. They often work with various software tools such as Adobe Photoshop, Illustrator, and InDesign to bring their designs to life. Graphic design is an essential skill for individuals interested in pursuing a career in marketing, advertising, web design, branding, and more.
Is it difficult to become a graphic designer?
The level of difficulty in becoming a graphic designer depends on which type of graphic designer job a person is pursuing.
What skills are needed to become a graphic designer?
The main skills required to work as a graphic designer are: communication, branding, typography, creativity, Adobe Creative applications, interactive tools, etc.
What does a graphic designer do?
Graphic design is such a unique craft as it combines both the marketing side of business and the creativity of art. A graphic designer's main job is to effectively communicate to the viewer the company's goals, wishes, voice and narrative through the use of both print and digital projects. These projects can include logo design, letterhead, social media graphics, website graphics, posters, flyers, signage, menus, editorial content and more. Graphic designers are involved in the marketing process of a company and help to make marketing messages seem unified through the use of color, typography, photos and layout.
Can graphic designers work from home?
Since most of the graphic designing work is done digitally, graphic designers can work from home. Graphic designers aren't limited to working in certain locations, but can work from home.
What kinds of projects do graphic designers work on?
Graphic designers generally work on projects related to web design for blogs and websites, infographics and brochures, marketing content, advertising materials and design elements.
What certificate is awarded after completion of the course?
At the end of the course, students are awarded an international certificate.
Is English language proficiency required to participate in the course?
The language of the course is Armenian, but the terms used, literature and other resources are mostly in English.
Do you have private lessons?
Yes. We have both individual and group training sessions.